Your mission at Sistema.bio:
The Social Media Associate is responsible for the
development and execution of social media strategies for Sistema.bio. Create
engaging content, optimize company pages, and foster community interaction.
With expertise in social media marketing and analytics, drive customer
engagement, website traffic, lead generation and revenue growth for digital
channels.
Key Responsibilities
- Building, implementing and measuring the success of organic
and paid social media strategy.
- Co-designing with the marketing team the monthly social media
content ((copy & captions)) based on the digital marketing strategy;
and coordinating with creative teams to produce graphic, video and
interactive media elements.
- Scheduling, and posting the monthly social media content to be
100% visible on our platforms (LinkedIn, Twitter, IG, FB, YouTube).
- Engaging with various audiences, farmers, institutions,
followers and team members to build community engagement in digital
channels for Sistema.bio and channel prospects and opportunities to our
partners network in the region.
- Reviewing metrics dashboards to improve campaign performance
and perform monthly social media KPIs and analysis reports.
- Ensuring the brand’s messaging, visuals, values, and overall
identity remain uniform and cohesive across all channels and touchpoints,
both online and offline.
Qualifications
- Possess a bachelor’s degree in Marketing, Communications, or a
related field.
- You have 3+ years of work experience in digital advertising
and community management.
- You have experience in paid social campaigns on Facebook,
LinkedIn and Google Ads.
- You are passionate about taking care of the customers and
making sure they have a great experience.
- You have a sharp sense of what makes a story shareable and you
have brilliant storytelling skills.
- You can work in a multicultural team.
- You are deeply analytical and use data/consumer insights to
drive decision-making.
- You are a digital native who loves to be on top of digital
trends and has a natural talent for finding out about how digital
platforms work.
- You have basic knowledge of video editing.
- You have basic knowledge of graphic design Adobe Suite
software (Canvas, Photoshop and Illustrator).
- You have basic skills in photography.
How To Apply